Do Not Sell My Personal Information

Last Updated: Sep 15, 2025

At The Willow Fit, we value your privacy and are committed to safeguarding your personal information. This Privacy Policy explains how we collect, use, and protect your data in accordance with Malaysia’s Personal Data Protection Act (PDPA) and, for U.S. users, the California Consumer Privacy Act (CCPA) and other applicable privacy laws.

1. How We Use Your Information

All personal data collected through this website is used strictly for legitimate business purposes, including:

  • Processing and fulfilling your orders
  • Providing customer support
  • Managing your account and preferences
  • Improving our website, products, and customer experience
  • Sending important service-related updates or promotional information (only if you’ve opted in)

We do not sell, rent, or trade your personal information to any third parties under any circumstances.

2. Data Protection and Security

We apply appropriate technical and organizational measures to ensure that your personal information is kept secure and confidential. Access to your data is restricted to authorized personnel who need it to perform business functions.

3. Your Rights Under Malaysia’s PDPA

If you are located in Malaysia, you have the right to:

  • Access and request a copy of your personal data
  • Request corrections or updates to your data
  • Withdraw consent for data processing (where applicable)
  • Request deletion of your data if it is no longer required for business or legal purposes

You can make these requests anytime by contacting us at info@thewillowfit.com

4. Your Rights Under the CCPA (California Residents)

If you reside in California, you have specific rights regarding your personal information, as outlined below:

4.1. Right to Know

You have the right to request details about:

  • The categories and specific pieces of personal information we have collected about you
  • The categories of sources from which your information was collected
  • The business or commercial purpose for collecting your information
  • The categories of third parties with whom we share personal information

4.2. Right to Delete

You may request that we delete any personal information we have collected from you, unless retention is necessary to:

  • Complete your transaction or provide a service
  • Detect security incidents or prevent fraud
  • Comply with a legal obligation

4.3. Right to Opt Out of Sale or Sharing

We do not sell or share personal data with third parties for monetary or advertising purposes.

4.4. Right to Non-Discrimination

You will not be discriminated against for exercising your privacy rights under the CCPA.

4.5. Submitting a CCPA Request

To exercise your rights, please contact us via:

  • Email: info@thewillowfit.com
  • Subject Line: “CCPA Data Request”
  • Please include your name, email address, and the nature of your request. We may need to verify your identity before processing your request.

We aim to respond within 45 days of receiving a verified request.

5. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined above or as required by applicable laws.

6. Cookies and Tracking

Our website may use cookies or similar technologies to enhance your browsing experience, analyze site traffic, and personalize content. You can manage or disable cookies in your browser settings at any time.

7. Third-Party Services

We may use third-party providers (such as payment gateways, logistics partners, or analytics tools) to facilitate transactions or site functionality. These partners are bound by confidentiality and data protection obligations.

8. International Users

If you access our site from outside Malaysia, please note that your data may be transferred to and processed in Malaysia or other jurisdictions where our service providers operate, subject to strict privacy safeguards.

9. Contact Us

If you have any questions or concerns regarding your personal data, or wish to submit a privacy-related request, please contact us:

Store Name: The Willow Fit

Email: info@thewillowfit.com

Address: 25-05, Residensi Kuchaimas, Jalan Indrahana 3, Kuchai Lama, 58200, Kuala Lumpur, Malaysia

Operating Hours: Monday to Friday, 09:00AM to 18:00PM (GMT+8)

Contact Form: Contact Page